One of the top priorities we have is to create an environment for our cows that is comfortable. Over the last 20 years, we have been dedicating more time and resources to promoting cow comfort. It is one of the easiest ways to increase milk production. Happy, comfortable, and healthy cows produce more milk. Not only is it the right thing to do, promoting better welfare is good for our business. You and I prefer variety, but cows prefer consistency, routines that they can predict.
As many of you know in visiting our website or social media platforms, we are a family farm, passionate about what we do. The farm was founded in 1955 and until 2013 we were unable to link what we did on our farm to a product on the shelf. That changed in 2013, we decided that we wanted to put our name on some products so that we could link our story and what we do, to a product consumers could get behind.
Have you ever read or heard a headline, seen an advert, or listened to a story and thought do farmers really do that? The reality is that 99% of the time its a false claim designed to attract attention, with very little to no attention to facts, truth or contexts. Admittedly there are times we are disappointed with the actions of one of our colleagues in our global industry. More often we are proud of the thousands of farmers across the world that work diligently to provide you with the actual necessities of life, food.
Our main objective in developing a diet, whether grass-fed or conventional, is to make sure our cows are getting the proper nutrients, to be healthy cows. We formulate diets with the help of our nutritionist, who is specialized in dairy nutrition. On our farm, we have over 10 different diets. Depending on the cow’s age, milk production, and gestational period, she will require different food.
Have you looked at the milk cooler lately and seen the different types of milk? Or have you read an article saying you should be drinking a specific milk type?